Employee engagement is not rational

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December 6, 2011

Humans are complex and fascinating beings. And, they make decisions based on many factors – including things that aren’t rational. That’s what makes it so challenging to engage people in wellness programs and activities. Most of us want to be healthier and we certainly know why it’s important. So, why aren’t more of us living healthier lives? …


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6 Comments

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This is a great article. Like the Kahneman and Tversky of "wellness decision behaviors"

Posted by: Andrew K | December 6, 2011 12:49 PM

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